Campbell Information Technology ABN 21 910 088 368
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Green hosting services!

Did you know that our servers are actually powered entirely by green energy?

Renewable web hosting services In fact, our servers are 130% wind-powered. Which means that instead of neutralising our environmental footprint, we are actually reversing it!

Our provider has purchased certified Renewable Energy Credits representing 130% of the power used to run all of our hosting servers!

PayPal web hosting

We now offer PayPal as our prefered method of payment. That's right, this helps protect buyers from being caught by bogus dealers.

PayPal email hosting The technology and team behind PayPal makes it safer for you to shop. And even in the unlikely event that you have a problem with a seller or transaction it's comforting to know you're protected and have experts there to help.

To learn more about buyer protection, you can read more about it here

Cheap domain name registration

We also offer cheap domain name registration, with some of the most affordable prices in the industry. Don't be fooled, a domain name is a domain name. Whether it costs one dollar or a hundred dollars the product is identical. Cheap domain name registration That is, a cheap domain name is the same as an expensive one. So, why pay more?

Search Engine Optimisation

Campbell Information Technology is a Australian based Search Engine Optimisation (SEO) and internet marketing consultant.

Did you know, There are many adjustments that can be made to the design of a website that can directly influence how the major search engines place your website in the results? This is called 'search engine optimisation'.

Ideally, you want to be in the first page and we can help advise you on how to get there.


On this page you will get the essentials to succeed on the internet. By following a few simple rules, there is no reason why you can't get there. We expel the myth that you have to be some Guru who rarely sees the light of day.

Let's start optimising your site (Part 1)

Search engine optimisation is the art of making your page rank well in the 'Search Engine Results Pages', also known in the industry as SERP's.

There are many influencing factors used by search engines to determine your pages worth and, effectively, your rank. People often dispute the importance of individual ranking factors. But, with all of the little pieces of the puzzle placed correctly, you can end up with a wonderful masterpiece.

These factors include, but are not limited to;
  • Domain name
  • Domain age
  • Page title
  • Keyword Density
  • Effective coding techniques
  • Link building
We will go over each of these briefly. But a word of warning, once you start optimising, you'll never look at a website the same way again! (In a good way, of course)

Domain Name

It is extremely important to decide carefully about what your domain name should be. Your domain name should be relevant to the topic of your website and where possible contain the keywords that you are aiming for. For example if your chosen profesion is computer sales and your business is located right in the centre of Sydney, Australia. Then it would make sense to buy the domain name sydneycomputers.com.au, as it contains two important keywords - 'Sydney Computers'. So, if someone browsing for the term 'computers in sydney' then you have a great head start against your competitors.

Geographic location is very important as well. If you are located in the US and primarily sell in the US, then a '.com' domain would be a better choice as search engines tend to weigh their results to the location of the person doing the search. Likewise, '.co.uk' is better suited for a business selling to people in the United Kingdom and so on.

Domain Age

Where possible and where affordable, it is better to use a domain name that has been registered for a few years or more. Search engines tend to trust a site that has been around for a long time. We have all seen these 'fly by night' spamming sites that come and go. Think of it from a human perspective, what would you trust more, a well branded business that has been operating for years or a shonky looking shack that has been open a couple of days and looks like it could close equally as quickly?

Now that we have that under control, we can now move on the the the actual page content in our next article.

Let's start optimising your site (Part 2)

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